We partnered with Aprimo because their DAM solution is best-in-class for storing and managing branded assets. Aprimo provides AI-powered content optimization and provides a single source of truth for branded assets across the enterprise.  

The value of Aprimo DAM 

Aprimo digital asset management gives you the power to streamline and orchestrate all the work it takes to create, organize, and deliver the content to deliver personalized experiences. 

  • Streamline reviews
    Get content to market faster with a single place for content collaboration, workflows, annotations, and approvals. 
  • Create engaging content more efficiently
    Save time and money by ensuring that your best content is easy to find, edit, and reuse across markets and channels. 
  • Optimize, organize, and enrich content
    Create richer, on-brand customer experiences. Ensure on-brand, compliant content is always available with robust rights management capabilities. 

Aprimo features

  • Aprimo AI 
    Auto-tagging, speech-to-text, OCR, auto-cropping, facial recognition for images, video and 3D for greater search and discoverability. 
  • QuickConnect 
    Connect to any web based application in two minutes 
  • Public links 
    Publish original files, crops, trims, or renditions for any external need
  • Brand guidelines
    House all brand-related assets and brand standards in one spot
  • Brand portal 
    Provide public content to anonymous users through external landing pages
  • Smart content personalization 
    Automate to personalization engines through metadata-enriched tags  

Related integrations 

Salesforce connector for Content Builder
Create personalized customer experiences fast

Salesforce connector

Akeneo PIM Connector
Seamlessly connect digital assets and product data

Akeneo connector

WordPress extension
Access assets in Aprimo while creating WordPress sites

WordPress Extension

About Aprimo

Aprimo offers industry-leading digital asset management and work management solutions that help your teams spend their time and effort on content and marketing strategies that actually drive business outcomes and reach customers in the right channels. Its powerful content operations platform provides organizations with a single source of truth to optimize the way they plan, develop, govern, and deliver exceptional brand experiences at scale. Learn more at www.aprimo.com. 

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